Nothing like original quality… Crystal encourages everyone to enjoys every precious, delicious tasteless water in the newest campaign.
Crystal says it is the original quality that has been bring a refreshing taste to everyone. From the water source to its bottle, the brand says it creates the highest quality from water standpoint.
We helped show the world that Crystal is nothing like any mediocre water they know. Nothing like original quality* is an integrated campaign that showcases Crystal’s mission and vision of water. There is 1 TV commercial and OOH media. Each representing the Crystal’s originality water standpoint in action.